{"id":10340,"date":"2026-05-28T10:40:02","date_gmt":"2026-05-28T09:40:02","guid":{"rendered":"https:\/\/www.climbcs.com\/ie\/?p=10340"},"modified":"2026-05-28T10:58:29","modified_gmt":"2026-05-28T09:58:29","slug":"what-irish-partners-should-take-from-sophos-partner-experience-london-2026","status":"publish","type":"post","link":"https:\/\/www.climbcs.com\/ie\/news\/what-irish-partners-should-take-from-sophos-partner-experience-london-2026\/","title":{"rendered":"What Irish partners should take from Sophos Partner Experience London 2026"},"content":{"rendered":"\n<div style=\"height:10px\" aria-hidden=\"true\" class=\"wp-block-spacer\"><\/div>\n\n\n\n<figure class=\"wp-block-image size-large\"><img loading=\"lazy\" decoding=\"async\" width=\"1024\" height=\"574\" src=\"https:\/\/www.climbcs.com\/ie\/wp-content\/uploads\/sites\/12\/2026\/05\/Screenshot-2026-05-28-101745-1024x574.png\" alt=\"\" class=\"wp-image-10341\" srcset=\"https:\/\/www.climbcs.com\/ie\/wp-content\/uploads\/sites\/12\/2026\/05\/Screenshot-2026-05-28-101745-1024x574.png 1024w, https:\/\/www.climbcs.com\/ie\/wp-content\/uploads\/sites\/12\/2026\/05\/Screenshot-2026-05-28-101745-300x168.png 300w, https:\/\/www.climbcs.com\/ie\/wp-content\/uploads\/sites\/12\/2026\/05\/Screenshot-2026-05-28-101745-768x430.png 768w, https:\/\/www.climbcs.com\/ie\/wp-content\/uploads\/sites\/12\/2026\/05\/Screenshot-2026-05-28-101745.png 1435w\" sizes=\"auto, (max-width: 1024px) 100vw, 1024px\" \/><\/figure>\n\n\n\n<div style=\"height:43px\" aria-hidden=\"true\" class=\"wp-block-spacer\"><\/div>\n\n\n\n<p>I got the chance to go over to the <a href=\"https:\/\/www.sophos.com\/en-us\/content\/partner-experience-2026-content-hub\" type=\"link\" id=\"https:\/\/www.sophos.com\/en-us\/content\/partner-experience-2026-content-hub\">Sophos Partner Experience<\/a> in London a few weeks ago, and what a day it was! Of everything covered, three things matter most for partners in Ireland. Here they are \u2013 and here&#8217;s how Climb is set up to help you act on each one:<\/p>\n\n\n\n<h2 class=\"wp-block-heading has-h-3-font-size\"><strong>1.<\/strong> <strong>CISO Advantage is the announcement to plan around<\/strong><\/h2>\n\n\n\n<p>Sophos walked us through CISO Advantage, the service built from its Arco Cyber acquisition in February. MSP general availability is October. The pitch is simple: there are roughly 35,000 CISOs in the world serving 359 million businesses. Most Irish SMBs are never going to hire one. CISO Advantage gives MSPs a way to sell governance, compliance, and strategic risk advice as a service \u2013 agentic AI plus human expertise, packaged for partner delivery.&nbsp;<\/p>\n\n\n\n<p>Get in touch before October and I&#8217;ll sit down with you \u2013 in person or on a call \u2013 and we&#8217;ll go through how Sophos is packaging CISO Advantage, what it&#8217;ll cost, the partner margin, and how to position it with your existing SMB customers. For partners already on the Skyward Project or in the AI Academy, you&#8217;ve got a head start on the AI-and-security side of that customer conversation.<\/p>\n\n\n\n<h2 class=\"wp-block-heading has-h-3-font-size\"><strong>2. The MDR portfolio is finally getting simpler<\/strong><\/h2>\n\n\n\n<p>From Q3, Sophos will collapse Sophos Central MDR and Taegis into one portfolio. Two tiers \u2013 MDR and MDR Plus \u2013 on a single stack, with focused add-ons for Managed Risk, NG-SIEM, ITDR and NDR. The dual-platform conversation goes away. One product, one pitch, one upgrade path. The key difference between tiers: MDR Plus comes with the financial breach warranty, and the incident response retainer built in. On standard MDR, both of those are separate.&nbsp;<\/p>\n\n\n\n<h2 class=\"wp-block-heading has-h-3-font-size\"><strong>3.<\/strong> <strong>The Microsoft margin story is the one to take into customer meetings tomorrow<\/strong><\/h2>\n\n\n\n<p>Microsoft commercial revenue is up 365% over the last decade. Partner margin on Microsoft products has fallen to around 2%. Sophos&#8217;s pitch is that every customer running Microsoft 365 or Azure needs more security than Microsoft includes by default, and selling Sophos alongside it gives partners a higher-margin product to attach to a low-margin licence. If Microsoft resale is a significant&nbsp;slice of your revenue, this is the conversation that puts margin back into those deals.<\/p>\n\n\n\n<h2 class=\"wp-block-heading has-h-3-font-size\"><strong>Where to start<\/strong><\/h2>\n\n\n\n<p>Climb distributes <a href=\"https:\/\/www.climbcs.com\/ie\/vendors\/sophos\/\" type=\"vendor\" id=\"9472\">the full Sophos portfolio in Ireland<\/a> \u2013 MDR, endpoint, firewall, email, and cloud \u2013 and we&#8217;re the only authorised Irish distributor of the <a href=\"https:\/\/www.climbcs.com\/ie\/news\/sophos-threat-profile-assessment-a-new-way-for-partners-to-open-security-conversations\/\" type=\"post\" id=\"9942\">Sophos Threat Profile Assessment<\/a>*. The Threat Profile flags exposed credentials, suspicious domains, dark web exposure, and internet-facing vulnerabilities in a prospect&#8217;s environment. We help partners position it with target customers, run the assessment, and work through the findings together so the conversation moves forward.<\/p>\n\n\n\n<p>We also have our upcoming <a href=\"https:\/\/www.climbcs.com\/ie\/lp\/climb-connect-ai-security-day\/\" type=\"landing-page\" id=\"9432\">Climb Connect Dublin<\/a> event taking place this June, and with Sophos as our lead sponsor it&#8217;s going to be one you won&#8217;t want to miss so get booked in now.<\/p>\n\n\n\r\n        <div class=\"wp-block-buttons   \">\r\n            \n<div class=\"wp-block-button\"><a class=\"btn btn-primary \" href=\"https:\/\/www.climbcs.com\/ie\/news\/sophos-threat-profile-assessment-a-new-way-for-partners-to-open-security-conversations\/\">Learn more about Sophos Threat Profile Assessment<\/a><\/div>\n\n<div class=\"wp-block-button\"><a class=\"btn btn-primary \" href=\"https:\/\/www.climbcs.com\/ie\/lp\/climb-connect-ai-security-day\/\">Meet Sophos &amp; Climb at our upcoming Climb Connect in Dublin<\/a><\/div>\n\r\n        <\/div>\r\n\r\n\r\n        \n\n\n<div style=\"height:10px\" aria-hidden=\"true\" class=\"wp-block-spacer\"><\/div>\n\n\n\n<p>*<em>In order to run a Sophos Threat Profile Assessment with your target customers, there must be a minimum of 100 seats<\/em><\/p>\n\n\n\n<div style=\"height:10px\" aria-hidden=\"true\" class=\"wp-block-spacer\"><\/div>\n\n\n\n<div class=\"wp-block-columns rounded has-border-color has-bs-primary-border-color\" style=\"border-width:1px\">\n<div class=\"wp-block-column\">\n<div class=\"wp-block-columns has-bs-light-background-color has-background has---bs-light-background-color has-background\" style=\"margin-top:0;margin-bottom:0\">\n<div class=\"wp-block-column is-vertically-aligned-center has---bs-light-background-color has-background\" style=\"flex-basis:25%\">\n<figure class=\"wp-block-image size-full\"><img loading=\"lazy\" decoding=\"async\" width=\"600\" height=\"600\" src=\"https:\/\/www.climbcs.com\/ie\/wp-content\/uploads\/sites\/12\/2026\/05\/Framed-Headshots.png\" alt=\"\" class=\"wp-image-10345\" style=\"object-fit:cover\" srcset=\"https:\/\/www.climbcs.com\/ie\/wp-content\/uploads\/sites\/12\/2026\/05\/Framed-Headshots.png 600w, https:\/\/www.climbcs.com\/ie\/wp-content\/uploads\/sites\/12\/2026\/05\/Framed-Headshots-300x300.png 300w, https:\/\/www.climbcs.com\/ie\/wp-content\/uploads\/sites\/12\/2026\/05\/Framed-Headshots-150x150.png 150w\" sizes=\"auto, (max-width: 600px) 100vw, 600px\" \/><\/figure>\n<\/div>\n\n\n\n<div data-hide-tablet=\"true\" data-hide-mobile=\"true\" class=\" wp-block-column is-vertically-aligned-center has---bs-light-background-color has-background\" style=\"flex-basis:66.66%\">\n<h3 class=\"wp-block-heading\"><strong>Bernard Martin<\/strong><\/h3>\n\n\n\n<p>Sophos Vendor Manager<br>Climb Channel Solutions Ireland<\/p>\n\n\n\n<p>Get in touch with me directly on <strong><em>bmartin@climbcs.ie<\/em><\/strong><\/p>\n<\/div>\n<\/div>\n<\/div>\n<\/div>\n\n\n\n\n","protected":false},"excerpt":{"rendered":"<p>I got the chance to go over to the Sophos Partner Experience in London a few weeks ago, and what&#8230;<\/p>\n","protected":false},"author":79,"featured_media":10341,"comment_status":"closed","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":{"_acf_changed":false,"footnotes":""},"categories":[24,169,206],"tags":[],"resource_type":[41,38],"solution":[],"vendor_name":[187],"class_list":["post-10340","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-climb-news","category-cybersecurity","category-vendor-news","resource_type-blog","resource_type-events","vendor_name-sophos"],"acf":[],"yoast_head":"<!-- This site is optimized with the Yoast SEO plugin v27.6 - https:\/\/yoast.com\/product\/yoast-seo-wordpress\/ -->\n<title>Insights into what Irish partners should take from Sophos 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