{"id":8832,"date":"2025-08-05T12:57:46","date_gmt":"2025-08-05T11:57:46","guid":{"rendered":"https:\/\/www.climbcs.com\/ie\/news\/igel-and-climb-expand-treadmill-channel-program-as-pipeline-approaches-1m\/"},"modified":"2025-08-05T12:57:46","modified_gmt":"2025-08-05T11:57:46","slug":"igel-and-climb-expand-treadmill-channel-program-as-pipeline-approaches-1m","status":"publish","type":"post","link":"https:\/\/www.climbcs.com\/ie\/news\/igel-and-climb-expand-treadmill-channel-program-as-pipeline-approaches-1m\/","title":{"rendered":"IGEL and Climb Expand \u2018Treadmill\u2019 Channel Program as Pipeline Approaches \u00a31M"},"content":{"rendered":"\n<div class=\"wp-block-columns rounded has-bs-gray-200-background-color has-u-002-du-002-dbs-gray-200-background-color has-background has-u002du002dbs-gray-200-background-color has-background\">\n<div class=\"wp-block-column\">\n<div style=\"height:10px\" aria-hidden=\"true\" class=\"wp-block-spacer\"><\/div>\n\n\n\n<p class=\"wp-block-paragraph\"><em>Program expanded to 2026 due to the success of its first campaign cycle.<\/em><\/p>\n\n\n\n<p class=\"wp-block-paragraph\"><em>Treadmill program delivers 151 qualified leads and 51 end-user appointments.<\/em><\/p>\n\n\n\n<p class=\"wp-block-paragraph\"><strong>London, UK \u2013 5<sup>th<\/sup> August 2025 <\/strong>\u2013 IGEL, the secure endpoint OS platform purpose-built for Enterprise Browser, SaaS, DaaS and VDI environments, and Climb Channel Solutions (Climb), its sole UK distributor, have announced the expansion of their joint <em>Treadmill <\/em>partner activation program through April 2026. The expansion comes on the heels of standout results from its first full campaign cycle.&nbsp;<\/p>\n\n\n\n<p class=\"wp-block-paragraph\">Treadmill is designed to accelerate partner onboarding and drive new customer engagement. The structured six-step journey combines sales and technical training with demand generation and campaign support. Unlike traditional onboarding, Treadmill directly drives business development by blending enablement with real sales opportunities.<\/p>\n\n\n\n<p class=\"wp-block-paragraph\">The results to date:<\/p>\n\n\n\n<ul class=\"wp-block-list\">\n<li><strong>151 qualified leads<\/strong><\/li>\n\n\n\n<li><strong>51 end-user appointments<\/strong><\/li>\n\n\n\n<li><strong>\u00a3953K in attributed pipeline (approaching \u00a31M)<\/strong><\/li>\n<\/ul>\n\n\n\n<p class=\"wp-block-paragraph\"><em>\u201cTreadmill is about action \u2013 not theory,\u201d<\/em>&nbsp;said&nbsp;Justin Thorogood, Director, Channel &amp; Alliances \u2013 UKI &amp; APAC at IGEL.&nbsp;<em>\u201cDelivering innovative endpoint security requires more than training. Partners need confidence, real support, and meaningful customer engagement. That\u2019s what this program delivers\u2014and the results speak for themselves.\u201d<\/em><\/p>\n\n\n\n<p class=\"wp-block-paragraph\">Nathan Byrne,&nbsp;Chief Technologist &#8211; Next Gen Workforce, Proact added:<\/p>\n\n\n\n<p class=\"wp-block-paragraph\"><em>\u201cWe get approached all the time by vendors offering fast-track pipeline \u2013 IGEL is one of the few that follows through. Their value in securing the endpoint is clear, Treadmill helps us articulate IGEL\u2019s unique value in ways customers understand. Treadmill helps us do that, and we\u2019re already seeing the benefits.\u201d<\/em><\/p>\n\n\n\n<p class=\"wp-block-paragraph\">The program\u2019s success in the UK has prompted plans for regional expansion.<\/p>\n\n\n\n<p class=\"wp-block-paragraph\"><em>\u201cNo other vendor we work with has a program that consistently delivers fresh pipeline like this,\u201d<\/em>&nbsp;said&nbsp;Brian Davis, VP, Sales UKI at Climb.&nbsp;<em>\u201cWe\u2019re planning a dedicated Treadmill for our UK and Irish partners \u2013 IGEL\u2019s presence there is still an untapped opportunity, and we\u2019re excited to grow together.\u201d<\/em><\/p>\n\n\n\n<p class=\"wp-block-paragraph\">\u201cThis UK pipeline achievement is just one of many we\u2019re seeing as IGEL accelerates partner-led growth worldwide. The success of the Treadmill program with Climb Channel Solutions is a testament to the momentum building across our ecosystem, and we\u2019re committed to scaling these results across the region.\u201d\u2014 Darren Fields, VP Sales, UKI &amp; APAC, IGEL.<\/p>\n\n\n\n<p class=\"wp-block-paragraph\">Gerard Brophy, CRO at Climb, concluded:&nbsp;<em>\u201cWe\u2019ve seen more than 50 end-user appointments and strong momentum across our partner base. Treadmill is about execution \u2013 building skills, creating opportunities, and closing business. It\u2019s a real catalyst for our partner ecosystem.\u201d<\/em><\/p>\n\n\n\n<p class=\"wp-block-paragraph\">For more information, visit&nbsp;<a href=\"http:\/\/www.igel.com\/\" target=\"_blank\" rel=\"noreferrer noopener\">www.igel.com<\/a>.<\/p>\n\n\n\n<p class=\"wp-block-paragraph\">For more information about Climb Channel Solutions, visit&nbsp;<a href=\"https:\/\/www.climbcs.com\/uk\/\" target=\"_blank\" rel=\"noreferrer noopener\">https:\/\/www.climbcs.com\/uk\/<\/a>.<\/p>\n\n\n\n<p class=\"wp-block-paragraph\">-END-<\/p>\n\n\n\n<p class=\"wp-block-paragraph\"><strong>Climb media contact:<\/strong><\/p>\n\n\n\n<p class=\"wp-block-paragraph\">Dan Walsh<br><a href=\"mailto:dan@mustardpr.com\">dan@mustardpr.com<\/a><\/p>\n\n\n\n<p class=\"wp-block-paragraph\"><strong>IGEL Media Contacts<\/strong><\/p>\n\n\n\n<p class=\"wp-block-paragraph\">Yocasta Valdez<br>Director, Corporate Communications<br><a href=\"mailto:press@igel.com\">press@igel.com<\/a><\/p>\n\n\n\n<p class=\"wp-block-paragraph\">Carl Gersh<br>EVP, Marketing<br><a href=\"mailto:press@igel.com\">press@igel.com<\/a><\/p>\n\n\n\n<p class=\"wp-block-paragraph\">ENDS<\/p>\n\n\n\n<p class=\"wp-block-paragraph\"><strong>About IGEL<\/strong><\/p>\n\n\n\n<p class=\"wp-block-paragraph\">IGEL is the leading secure endpoint OS Platform for enterprises now and next. Designed for VDI, DaaS, SaaS and secure browsing, IGEL OS delivers a first-class user experience that is seamless to manage \u2013 saving money, fueling growth, advancing sustainability and driving organizations forward. IGEL OS takes a zero-trust approach to security through the unique IGEL Preventative Security Model\u2122, removing the attack vectors that are often exploited by bad actors. Trusted by leading healthcare, financial services, retail, manufacturing and government leaders worldwide, IGEL has a growing ecosystem of more than 100 integrated IGEL Ready ecosystem partners in more than 50 countries. For more information on what IGEL can do for you, visit&nbsp;<a href=\"http:\/\/www.igel.com\/\" target=\"_blank\" rel=\"noreferrer noopener\">www.igel.com<\/a>.<\/p>\n\n\n\n<p class=\"wp-block-paragraph\"><strong>About Climb Channel Solutions<\/strong><\/p>\n\n\n\n<p class=\"wp-block-paragraph\">Climb Channel Solutions is a global specialty technology distributor focusing on Security, Data Management, Connectivity, Storage &amp; HCI, Virtualisation &amp; Cloud, Artificial Intelligence and Software Application &amp; Lifecycle.\u202f&nbsp;What sets Climb apart is our commitment to transform distribution by providing emerging and established IT technologies, flexible financing, real-time quoting, best of breed channel operations, speed to market, and exceptional service to our partners worldwide. Climb Channel Solutions is a wholly owned subsidiary of Climb Global Solutions (NASDAQ: CLMB). Experience the Climb difference and learn how our people-first approach empowers VARs and MSPs to grow, scale, and accelerate their business.\u202f&nbsp;<\/p>\n\n\n\n<div style=\"height:15px\" aria-hidden=\"true\" class=\"wp-block-spacer\"><\/div>\n\n\n\n<hr class=\"wp-block-separator has-alpha-channel-opacity\"\/>\n\n\n\n<div style=\"height:20px\" aria-hidden=\"true\" class=\"wp-block-spacer\"><\/div>\n<\/div>\n<\/div>\n\n\n\n<p class=\"wp-block-paragraph\"><\/p>\n","protected":false},"excerpt":{"rendered":"<p>Program expanded to 2026 due to the success of its first campaign cycle. Treadmill program delivers 151 qualified leads and&#8230;<\/p>\n","protected":false},"author":30,"featured_media":8833,"comment_status":"closed","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":{"_acf_changed":false,"content-type":"","footnotes":""},"categories":[24,195],"tags":[],"resource_type":[55,141],"solution":[],"vendor_name":[105],"class_list":["post-8832","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-climb-news","category-modern-workplace","resource_type-news","resource_type-press-release","vendor_name-igel-technology"],"acf":[],"yoast_head":"<!-- This site is optimized with the Yoast SEO plugin v28.0 - https:\/\/yoast.com\/product\/yoast-seo-wordpress\/ -->\n<title>IGEL and Climb Expand \u2018Treadmill\u2019 Channel Program as Pipeline Approaches \u00a31M<\/title>\n<meta name=\"description\" content=\"Treadmill is designed to accelerate partner onboarding and drive new customer engagement. 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