Every business has joiners, movers, and leavers (JML). It’s a cycle that never stops, and for your customers, it’s one of the most common sources of inefficiency, oversight, and even exposure.

But for you, as a Climb partner, it’s also where you’ll find one of the strongest upsell opportunities. These aren’t niche problems but everyday operational challenges, and customers are always looking for ways to manage them better. 

Most organisations begin with a basic AD tool. But that’s only the beginning. 

ManageEngine’s modular, integrated portfolio offers a full ecosystem of solutions that help IT teams respond faster, work smarter, and reduce risk—without adding complexity. When a customer is struggling to keep up with onboarding tickets or chasing manual deprovisioning steps, there’s a natural conversation to be had around IAM, UEM, ITSM, and SIEM. 

Each tool directly maps to a JML challenge: 

• Joiners: Automate provisioning of accounts, apps, and devices to minimise errors, reduce time-to-productivity, and meet compliance standards. 

• Movers: Adjust permissions and access rights dynamically as roles change, maintaining least privilege and a clean audit trail. 

• Leavers: Deprovision users automatically, revoke access in real time, and ensure sensitive data is protected, closing of the most common attack vectors. 

Layer on ManageEngine’s built-in AI capabilities—like anomaly detection, usage analysis, and automated policy enforcement—and the value proposition becomes even stronger. Adding intelligence to these everyday processes helps customers to anticipate risk, tighten controls, and automate what used to be manual firefighting. 

The best part is that you don’t need to pitch the entire portfolio at once. The upsell path is incremental and logical. From AD to IAM. From IAM to ITSM or UEM. From there to SIEM. Every new addition unlocks greater efficiency and control for the customer, and greater opportunity and margin for you. 

Make the upsell easy for you and for them 

At Climb, we know that many customers build their environments around Microsoft, and ManageEngine fits in seamlessly. This is not about replacing what’s already there; it’s about enhancing it. ManageEngine offers complementary functionality that helps IT teams extend, automate, and streamline their operations, particularly in areas where native tools may not go far enough or where additional visibility and integration are needed. 

The real opportunity here is about reframing the conversation. Most customers aren’t explicitly asking for a new tool. They’re trying to solve practical, persistent challenges. They want to onboard new hires without creating manual workloads. They need to adjust permissions as people change roles. They’re looking to track devices, manage licenses, minimise risk, and stay audit ready. 

That’s where you come in. 

We’ve done the groundwork to help you position and sell effectively: 

• We can help you to identify customers already using AD tools. 

• We surface clear, relevant upsell paths based on their real-world needs. 

• We provide you with the messaging, materials, and product recommendations. 

• And once they’re engaged, we take care of the rest, from scoping to demo to deployment. 

Whether it’s UEM for hybrid device management, ITSM to reduce ticket fatigue, or SIEM to stay ahead of cybersecurity threats, these are solutions that your customers will recognise the value of immediately. 

The upsell is easy to action, clearly beneficial, and supported end-to-end by Climb. If you’d like to explore the opportunities in your customer base, or want help with a tailored upsell plan, just get in touch.